Sunday, 16 August 2009

Baby product review: Flavored pain relief

As the sun rose above the horizon this morning, and my ego fell yet an inch further below sea level, Hastrobal asked me the first question to which I could not respond with either a self-amusing lie or an answer. I understand that this is undoubtedly the beginning of a lifetime of new inadequacies to be appended to my current immeasurable inventory of such, but, well, but... I give up.

Kikuchiyo, the little interrogator, is two months old and following a pair of immunization shots was recommended a dose of pain relief.

Off I went to the store in search of something called Calpol for the relief and Nurofen for the dropper which comes with it. (The fact that the dropper didn't come with the drug of choice was a beacon of the idiocy to come.)

There under the consumer-neon lights of the grocery store aisle was a line up of the drugs in question. And then I noticed something odd which I hoped (in vain) Throckmorton wouldn't ask me about.

The great morons in the baby departments of our honorable drug companies decided to flavor their elixirs orange and strawberry.

That's right: Orange and strawberry.

I don't even know where to start to describe how dense a person would have to be decide that flavoring medicine for babies anything other than the flavor of MILK is acceptable. It's not. It's flat out asinine.

Exree spent about an hour sticking his tongue out in disgust at the stupidity of the decision makers at the Calpol headquarters. And then, of course, he diminished my reputation for intellect with his innocent query.

It is a dark artificially flavored day at Castle Studebake. The vassals are stirring. Beware, drug companies, beware.

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